Credit Union Newsletter

Are you looking for a financial literacy program that's interesting, on your members' level, and can be delivered to members using the communication tools you already have in place?

If you know deep down that there must be a better, more effective way to approach financial literacy, you’re right. And a simple, often ignored tool is all it takes to educate members on an ongoing basis, while proving the credit union differnce.

That tool? The newsletter you already publish.

There’s just one problem. Do members enjoy reading your newsletter?

A newsletter members love to read becomes a sales force, a successful business-development employee for your credit union. But if members aren’t interested, if they consider it “junk mail”, well, then your newsletter really isn’t worth the paper it’s printed on.

But there is a solution. You can take your newsletter out of the “here’s what’s happening at our credit union” pile and turn it into an educational yet entertaining financial publication. All you need is the right content.

Because with the right content, members (and potential members) will eagerly look forward to receiving every issue. They’ll read every page. They’ll share it with family and friends (who may well become new members) and they’ll respond to the financial services and products you’re promoting.

Do you have the content to make that all happen?

“Our newsletter is a primary point of contact with both our members and our future members. Credit Union Newsletters.com adds exactly the right touch of humor and interest, in a very appropriate way.”

Like Frank, you can easily download all the editorial content you need--the articles, features, illustrations, fillers, quizzes, quotations, etc.--to turn your own newsletter into a publication memberswantto read. How? By using the Credit Union Newsletters online service, the mosteffective and affordable way to create newsletters that work!

That’s because Credit Union Newsletters is not a one-size-fits-all, take-it-or-leave-it, syndicated newsletter—the kind where the name of your credit union is on the front page, but that’s the only “personalization” you get. Using such “solutions” means you’re unable to include any of your own articles, features, illustrations or promotional pieces.

In fact, Credit Union Newsletters is not a newsletter at all.It’s an editorial service, in much the same way that the Associated Press is to newspapers. And, as its name indicates, it’s designed especially for credit unions—regardless of size, type, location or anything else.

Nor is it an editing, writing, and layout service that creates complete, custom-made newsletters for individual credit unions. (Our parent company happens to offer those services—with per-issue rates starting at $1,200--but that’s not what we’re talking about here.)

With Credit Union Newsletters, you still create your own newsletter—but you don’t have to do all the work yourself or hire someone to do it for you.

Credit Union Newsletters provides you with an extensive selection of interesting editorial content your members will appreciate—with new material being added on a regular basis. You simply pick and choose whatever content you need!

What’s more, you’re free to edit the material, if so desired. For instance, you might shorten an article or feature to fit the space available. Or you may want to insert just part of an article into your own article, for added depth or human interest.

Whether you now outsource the writing/editing of your newsletter, or you’re doing all the work in-house, Credit Union Newsletters can help make every issue more reader-friendly, more interesting, more effective in promoting your credit union’s products and services…and far easier to produce!

“This is tremendous! It covers a whole gamut of things we wouldn’t have time to devote to putting into action. With this new resource, credit unions can create excellent newsletters with just a few clicks of the mouse.”

All you need do—once you’re a subscriber--is access the Internet and go to www.CreditUnionNewsletters.com
From there, copy the material you’d like to use and paste it into your newsletter as the pages take shape on your monitor. It could hardly be any easier…or faster.

The selection is constantly changing—so you’ll always have something new to publish--but here are the titles of some of the articles recently offered to our subscribers:

• 10 Things You Can Do to Improve Your Credit Score • How to Spot Investment Scams • 5 Questions You Need to Ask About Debt Consolidation Loans • Should You Finance Your Next Car Online? • Emergency Funds • Lying About Money to Those You Love and Trust • The Best Insurance for a Stolen Wallet • Need a Vacation? • Mortgage Loan Fees—Are You Paying Too Much? • Choosing a Summer Camp for Your Children • Organizing Your Finances • The High Cost of Making More Money • Do You Have the Wrong Mortgage? • IRAs and Roth IRAs: What’s the Difference? • Your Retirement and What to Do About it Now • Smart Couples Finish Rich • What to Do If You’re a Victim of Identity Theft • Can Credit Fraud Happen to You? • Beware of These Tax Scams • Getting the Best Deals on Airline Tickets • Income Tax Basics • The Truth About Your Long-Distance Phone Bills • How to Deal with Difficult People Debt Elimination • New Year’s Resolutions • Leasing a Car? Here’s What You Should Know Creating a Family Budget • How to Talk to Your Kids About Money • The Advantages of Renting a Home • Pay Yourself First (and How Your Credit Union Can Help) • Investing Internationally • What is a Credit Union, Anyway? • What Does It Take to Be a Millionaire? •The Truth About Auto Dealer Loans

Chances are, you’d like to read many (if not all) of these articles yourself! And so will your members. But that’s not all…

As mentioned earlier, Credit Union Newsletters also provides you with a large selection of ready-to-use features, stories, cartoons and other illustrations, puzzles, word games, fillers and other types of editorial material. Also included are humorous or inspirational quotes by Mark Twain, Dale Carnegie, Winston Churchill, Ralph Waldo Emerson and Norman Vincent Peale, among many others.

Whether you publish your newsletter monthly or quarterly, you’ll find editorial content your members will be eager to read!

“I write 16 newsletters a year (12 monthly and 4 quarterly) and find Credit Union Newsletters is a great source for ideas. It’s so much easier to write a newsletter when you’re working with ready-made articles. And these articles are all credit union related!”

And effective July 06, you'll find 4 new, ongoing features, updated every month, designed to educate your members, in a painless way, on all things financial. Here are those features, with a sample of actual content for each.

Even though these subscription rates are extremely low—so low they’re considered “petty cash” by most credit unions—we realize you must get results with this service. Therefore, here’s our “you-can’t-lose-even-a-dime” guarantee…

We guarantee that once you start using Credit Union Newsletters editorial material in your newsletters on a regular basis, its readership will skyrocket and your credit union will benefit accordingly. if, at any time, you believe that has not occurred and you’d like to cancel your subscription, simply notify us and we will promptly issue a full —not a pro-rated—refund.

Fair enough? With so much to gain and absolutely nothing to lose, subscribe today, by sending in a check, payable to CUVA with your order form.

As soon as your payment is received and credited, we’ll transmit your password via e-mail, so you can start accessing the complete web site whenever you like, and you’ll be able to download any or all of the material currently available.

Then, during the life of your subscription, you’ll have full access to all of the new and updated material we add throughout the year.

And, as a special bonus you’ll get 2 free, full-color lobby posters with your annual subscription! Subscribe right now and you'll also get a free written evaluation of your current newsletter...and four free articles written just for your credit union!

So complete the order form to subscribe today. You’ll be working smarter, (not harder!) because as a Credit Union Newsletters subscriber, you’ll reach your marketing, public relations, and member education goals through the powerful communication vehicle you already have in place.

To your marketing success,

Laura.

Laura M. Enock

Publisher

If you have any questions or require an invoice, feel free to call me at 732-905-0256 or drop me a line at laura@cuva.us.

P.S. Stop wasting time and money on an underachieving newsletter! The most effective way to stretch a marketing budget is by power-charging your newsletter. Subscribe to the Credit Union Newsletters financial literacy content system today and send us a copy of your newsletter. Our experts will critique it absolutely free! But you’ve got to act quickly! Free newsletter evaluation expires on April 1, 2007

P.P.S. You’re getting 4 free lobby posters (additional copies available at $39.95 each), a professional evaluation of your current newsletter and four customized articles for your credit union, all FREE with your subscription to Credit Union Newsletters.

With so much to gain and absolutely nothing to lose, you may want to subscribe today, using your Visa or MasterCard credit card, or by sending a check, payable to CUVA.